by Tom Ohle | Jan 7, 2014 | PR
Let’s face it: video game marketing hasn’t always been the best. We have to get people excited about products that are half-finished (or just a twinkle in the designer’s eye); we have to deal with development delays that throw our well-planned...
by Tom Ohle | Jun 27, 2013 | PR
This is a guest post from Lonely Few’s Rod Green. Go to https://blendoku.com to grab this game — it’s free — for iOS or Android. Colorblindness affects a large number of people and to varying degrees and we got a LOT of people saying...
by Tom Ohle | Jun 24, 2013 | PR, PR Pro Tips
Yeah. I said it. After years of “certainty” that weekends are, like, totally stupid when it comes to sending out game news, I may have to eat a bit of tasty, tasty crow. Yesterday (Sunday), because of a fortuitous tempest of convenience — I was awake...
by Tom Ohle | May 13, 2013 | PR, PR Pro Tips
We spend way too much time in our team Skype chats talking about how to do a better job of… umm… our jobs. Granted, much of it is brought on by my own anxiety about the gradual death of PR as a profession, as well as an unfortunate rebellious streak that...
by Tom Ohle | Mar 21, 2013 | PR Pro Tips
First, a PAX Poem ‘Twas the night before PAX East and somewhere on a plane Some germs were a-spreading, and no one could name The one who would kickstart this year’s conference plague Something something, not much rhymes with plague. Now that we’ve...