by Tom Ohle | Aug 22, 2009 | PR, PR Pro Tips
“I was reviewing a big, anticipated game in a well-known, successful franchise from a top-tier publisher. It’d gotten plenty of slobbery preview coverage from ours and other outlets in the months previous, but the final game was inescapably mediocre. So I...
by Tom Ohle | Aug 20, 2009 | PR
How about a little quickie on branding? Dragon Age: Origins (not sure why Dragon Age didn’t work out on its own) and Guild Wars 2 are two fairly highly anticipated entries in the fantasy-RPG space. So how could they possibly end up with such similar branding? I...
by Tom Ohle | Aug 20, 2009 | PR
The six of you following my every move were certainly led to believe that today’s update would be about PR’s influence over review scores and media coverage. I’m so very sneaky. That update is still coming — possibly blowing away all...
by Tom Ohle | Aug 18, 2009 | Total BS
Okay, so I’m really just reaching for more opportunities to whip out the ol’ elephant-butt header. I’ve been known to do some writing here and there, and since it pains me so to actually come up with interesting PR-related posts on a daily basis, I...
by Tom Ohle | Aug 17, 2009 | Total BS
Just finished watching the second part of Mr. Scott Steinberg’s video doohickey, Video Games are Dead, which he’s posted over at Digital Trends (Part 1). I’ve got some thoughts on the whole thing. (Video after the jump) I think the video offers a...
