The Evolve Blog
2023 Summer Showcase Study
Before we dive in... This time of year a lot of PR, community, and marketing teams are busy looking ahead, considering which events to attend, and when and where to make their big announcements. The summer window presents a prime opportunity to get your game in front...
Enjoy Evolve’s free, professional contact-database template
[EASY-TO-USE TEMPLATE PROVIDED] You are a dedicated indie team attempting to market your game to the vast sea of media outlets and content creators. This can definitely be overwhelming, but there are ways to organize your pitching to increase your chances of getting...
Video Game PR 101: The Life Cycle of a PR Campaign
Explore the life cycle of a video game PR campaign, from pre-reveal to post-launch. Learn how to adapt your strategies and maximize impact.
Video Game PR 101: Building a PR & Marketing Campaign
Master the essentials of building a PR and marketing campaign. Learn to plan news beats, set timelines, and engage your audience effectively.
Video Game PR 101: The Sales Funnel
The Sales Funnel – Learn the basics of the sales funnel in video game PR. Discover how each stage impacts your strategy.
Video Game PR 101: Video Game PR Essentials
This post is designed to serve as an overview of video game PR essentials, tailored for those taking their first steps into the world of PR.
To Bluer Skies: Why you should be on Bluesky and how to start.
Blue sky, Bluesky, Bsky. Just what the heck is Bluesky? Why is everyone talking about it? It's not just commentary, it’s social media! Bluesky, also known as Bsky for short, is one of the many new social media platforms that have popped up recently as people...
👏 Social Media Asset Guidelines Q4 2024 Update! 👏
Hear ye, hear ye! 🔔 Social Media Managers and Content Creators near and far, come get your juice! We're back with another update for our free-to-use tool, the Social Media Asset Guidelines. We've got some big updates, both old and new. We've also added not one, but...
The anatomy of a news post
A major part of what we do for our Evolve Community clients is crafting informative, and engaging social posts for various platforms.. While onlookers may think that it is all memes and shitposts, we sadly have to be professional every once in a while. A sizable...
Evolve Introduces the Evolve PR Communications and Marketing Fund to Support Indigenous Education In Cooperation With Indspire
Evolve is thrilled to announce the Evolve PR Communications and Marketing Fund alongside our friends at Indspire, which invests in the education of First Nations, Inuit, and Métis people for the long-term benefit of these individuals, their families and communities, and Canada.
🛎️👋 Your 2024 Social Media Content Calendar Is Here!
[FREE EASY-TO-USE TEMPLATE PROVIDED] Here is a cost effective way to brainstorm, schedule, and set up an approval process for your social media content. All in one place, for 2024! 🎺dunn dunn DUN DUN 🎺 Introducing the Evolve 2024 Social Media Content Calendar...
Why is it always ‘Can You Pet The Dog?’ and never ‘Can you Pet The Cat?’
Unravelling the Mystery of Unpettable Felines in Video Games In the enchanting realm of video games, where adventures unfold and heroes rise, a peculiar enigma persists: the unpettable cat. Yes, you read that right—those delightful, fluffy creatures that bewitch our...
How to Make Memes and How to Make Them Fast
Making memes sounds a lot easier than it is. No seriously, at its most basic level, you’re going to find a poor-resolution still image with big blocky bolded text. You must be thinking, where is the struggle? It's just memes. Well, have you ever seen a meme you...
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