The Evolve Blog
2023 Summer Showcase Study
Before we dive in... This time of year a lot of PR, community, and marketing teams are busy looking ahead, considering which events to attend, and when and where to make their big announcements. The summer window presents a prime opportunity to get your game in front...
Enjoy Evolve’s free, professional contact-database template
[EASY-TO-USE TEMPLATE PROVIDED] You are a dedicated indie team attempting to market your game to the vast sea of media outlets and content creators. This can definitely be overwhelming, but there are ways to organize your pitching to increase your chances of getting...
To Bluer Skies: Why you should be on Bluesky and how to start.
Blue sky, Bluesky, Bsky. Just what the heck is Bluesky? Why is everyone talking about it? It's not just commentary, it’s social media! Bluesky, also known as Bsky for short, is one of the many new social media platforms that have popped up recently as people...
👏 Social Media Asset Guidelines Q4 2024 Update! 👏
Hear ye, hear ye! 🔔 Social Media Managers and Content Creators near and far, come get your juice! We're back with another update for our free-to-use tool, the Social Media Asset Guidelines. We've got some big updates, both old and new. We've also added not one, but...
The anatomy of a news post
A major part of what we do for our Evolve Community clients is crafting informative, and engaging social posts for various platforms.. While onlookers may think that it is all memes and shitposts, we sadly have to be professional every once in a while. A sizable...
Evolve Introduces the Evolve PR Communications and Marketing Fund to Support Indigenous Education In Cooperation With Indspire
Evolve is thrilled to announce the Evolve PR Communications and Marketing Fund alongside our friends at Indspire, which invests in the education of First Nations, Inuit, and Métis people for the long-term benefit of these individuals, their families and communities, and Canada.
🛎️👋 Your 2024 Social Media Content Calendar Is Here!
[FREE EASY-TO-USE TEMPLATE PROVIDED] Here is a cost effective way to brainstorm, schedule, and set up an approval process for your social media content. All in one place, for 2024! 🎺dunn dunn DUN DUN 🎺 Introducing the Evolve 2024 Social Media Content Calendar...
Why is it always ‘Can You Pet The Dog?’ and never ‘Can you Pet The Cat?’
Unravelling the Mystery of Unpettable Felines in Video Games In the enchanting realm of video games, where adventures unfold and heroes rise, a peculiar enigma persists: the unpettable cat. Yes, you read that right—those delightful, fluffy creatures that bewitch our...
How to Make Memes and How to Make Them Fast
Making memes sounds a lot easier than it is. No seriously, at its most basic level, you’re going to find a poor-resolution still image with big blocky bolded text. You must be thinking, where is the struggle? It's just memes. Well, have you ever seen a meme you...
Stop Posting and Fix Your Broken Game
As a social media and community specialist, people often ask me what my job entails. I usually just say “I’m the guy who reads all of the comments” to which I almost always get the response “I’m so incredibly sorry.” It’s honestly not that bad though. Even when...
Searching for Focus in a Remote Environment
Before we begin, let me introduce myself: I’m Kyler Ashby, the Creative Services Manager looking after our wickedly talented Community and Originals teams. I have a robust leadership background in retail management for brands like EB Games, Apple, and The Source, and...
🛎️👋 Your 2023 Social Media Content Calendar Is Here!
[FREE EASY-TO-USE TEMPLATE PROVIDED] Social media, what a drag. A time sink. A whirly-pop. A never-ending torrent of change and fleeting content trends. How could it be harder? No. What if we had something that made it easier? Well, you’re in luck. We do! Here's a...
Mapping Out a Path: A Media Coverage Study of the 2022 Summer Games Showcase Season
Breaking Down the Noise When the pandemic started three years ago, the gaming industry went through a major shift. Public events were canceled, titles became delayed, and remote work became the norm for a time. The reverberations from these changes forced us to...
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