by Steph H | Jul 13, 2020 | Marketing, Social Media, Staff insights
Look, I have to make lots of visual assets for a range of different brands and I just couldn’t believe how hard it has been to find up-to-date requirements for each platform. Almost every time I needed a specific piece of information I had to frantically Google...
by Michael Luis | Mar 11, 2020 | Interesting, Marketing
Think of the last good advertisement you saw. The odds are that it didn’t wedge itself into your brain because it accurately described the speed of an express shipping service. It’s highly likely that you remember it because it made you laugh. While car insurance and...
by Steph H | Mar 4, 2020 | Marketing, Social Media
Over my 3 years of doing social media in agencies, I continue to notice how much I take my formal marketing training for granted. For those who don’t know me, I graduated from a Bachelor of Commerce from the University of British Columbia back in 2014. During my years...
by Carly Shields | Feb 19, 2020 | Marketing
What Makes Your Game Special? Let’s look at a log-line for our fictional video game: Jewel Fighters From Hell “Jewel Fighters From Hell is a rogue-lite, RPG romp through the Zelda-inspired, retro-world of Quartz to rescue the Diamond prince from the mounting danger of...