by Christophe Garlaschi | Mar 31, 2023 | Events, Marketing, PR, PR Pro Tips
Breaking Down the Noise When the pandemic started three years ago, the gaming industry went through a major shift. Public events were canceled, titles became delayed, and remote work became the norm for a time. The reverberations from these changes forced us to...
by Victoria Alberto | Jul 27, 2021 | Marketing, PR, PR Pro Tips
[FOR INDIE GAME DEVELOPERS] You might be thinking you’re about to read a sales pitch trying to convince you to buy into an expensive PR service to promote your game. That is not this article. In fact, if you are trying to make up your mind about whether to even hire a...
by Lee Guille | Nov 5, 2020 | PR, PR Pro Tips, Staff insights
First, just to get this out of the way, this blog is NOT a subpost. Not mad, just disappointed. So… you broke an embargo. It sucks, it’s embarrassing, it’s frustrating, and you’re about to get AN EMAIL from a PR rep who has otherwise been very helpful up...
by Astrid Rosemarin | Jan 17, 2020 | PR Pro Tips
I’ll admit right off the top this is mostly a personal campaign I picked up many years ago when I was working with newly formed independent game studios and helping them to develop short and medium term business development strategies. That said, after meandering...
by Steph H | Dec 16, 2019 | PR, PR Pro Tips
After joining the community team at Evolve PR, I was expecting people to ask me about social media or general community building, but instead, the most common question I get asked is: “When is the best time to follow up on an email?” It’s a good question! If there’s...
by Matt Broitman | Nov 23, 2019 | Events, PR, PR Pro Tips
It’s been a good while since E3, but with the relaunch of evolve-pr.com, we wanted to publicly release our internal study of the event. This report was written before the ESA data leak, as well as the articles detailing the rumored plans for how E3 would be retooled...