by Staff | May 19, 2009 | PR
Some observations on the evolution of PR over the course of the past 12 years. – Thank goodness for electronic image acceptance. Slides were a real bitch to have to deal with for everyone involved. This is probably the biggest step that’s been made in recent...
by Staff | May 10, 2009 | PR, PR Pro Tips
Check out Part 1 if you haven’t yet. It’s full of sharp insight into this whole social media thing and how it’s changed the way companies interact with consumers. But the fun doesn’t end there, oh no. Three more luminaries have tossed their...
by Staff | May 9, 2009 | PR
Is PR so simple a monkey could do it? Futurama’s Gunther surely could, Clyde (I know he’s an orangutan) could probably get press for anything, beyond that, probably only a handful of other monkeys come to mind. What does that mean for our profession? Well, thanks to...
by Tom Ohle | May 5, 2009 | PR
So today the mighty M is launching its McCafé brand in the US (I don’t know if I’ll get a chance to savor the flavors up here in Canada), bringing “quality espresso-based coffee” to its restaurants nationwide. They’re trying to take a...
by Tom Ohle | May 5, 2009 | PR, PR Pro Tips
Ah, the economy. Obama was supposed to fix it, but amazingly, even Superpresident himself can’t halt a global economic freefall in 100 days. Too bad, for a sound and stable economy would have made last Wednesday a little more enjoyable for me… or maybe a...
by Tom Ohle | May 1, 2009 | PR
I’d like to make sure that this lil ol’ blog is useful not only to us as a vehicle of shameless self-promotion, but to you readers as a source of information. So… what the hell do you want from us? I’d like to get your feedback on the types of...