Community Checklist

Community Checklist

Ahhhhhh community managers. It often feels like we’re spinning a hundred different plates at one time, so when the pressure is on it’s easy to miss something small. We’re only human after all. It’s something I have witnessed time and time again when working with...
The Marketing Funnel and Social Media

The Marketing Funnel and Social Media

Over my 3 years of doing social media in agencies, I continue to notice how much I take my formal marketing training for granted. For those who don’t know me, I graduated from a Bachelor of Commerce from the University of British Columbia back in 2014. During my years...