Evolve Community

Community Management + Social Media Support for Video Games

First of all, relax. Take a breath. It’s going to be okay. Next step: contact us! The Evolve Community Team is a diverse and multi-talented crew with a breadth of knowledge regarding all things social and community. Whether you want to stoke the fires of a new fanbase or help manage an established one, we’ve got the skills, knowledge, and expertise to get the job done!

What We Do

Whether you’re a small indie developer working on a game with zero community support or a large games publisher with an established marketing/communications team, Evolve can help you out. So, what can we do?

Everything. That’s what we do. Can we write that here? Good enough? No? Fiiiine.

We’re ready to jump in and help wherever you need it, whether that’s just helping to come up with ideas for social media campaigns, crafting tweets and animated GIFs to show off your oh-so-pretty game, or running it all for you so you can focus on other things. Here are some of the ways we can help:

Social Media

The wide, ever-changing social media landscape may be volatile, but it’s still one of the best places to attract and engage fans. Evolve boasts a team full of social-network savants, and can showcase great content from your game to bring in attention from the grassroots level and yield future benefits in the form of influencer and press attention.

• Audits to suggest ways you can improve your existing presence
• Brainstorm ideas to showcase your game and what sets it apart
• Create Content, including videos and memes, to help you attract an audience while remaining current and avoiding the “How do you do, fellow kids” realm
• Advise on best practices for various social platforms
• Develop Strategy and Long-Term Campaigns to help build and retain an audience from the start
• Engage and build real relationships with fans, brands, and influencers

Community Management

A passionate community may be your best marketing tool, and we can help build and support your fan family in a variety of ways. Give them insight into your game and company, answer fan inquiries, interact with them on various platforms, and highlight fan creations while keeping it positive.

• Embed ourselves into your community to learn everything we can about your game, its players, community jokes, etc. so we can speak with the appropriate voice
• Attend Events online or in the real world, coordinate or staff booths, come up with ideas, and more
• Engage with Fans wherever you need it–Steam, Discord, whatever–to help answer fan inquiries and drive interaction
• Create Community-Created Content Initiatives to highlight fan submissions of social content (fanart, screenshots, cosplay, etc.)
• Implement Fan Loyalty Programs that use information, access to your team, or digital and physical materials to help you develop loyal fans
• Practice Crisis Management and Troll Whispering to help you resolve disputes, avoid toxic “fans,” and build friendly communities
• Moderate Twitch/Streams so you can focus on running the stream while we keep the chat entertained and engaged
• Monitoring and Reports help to keep an eye on who’s talking about your game

Graphic Design

Evolve can handle all of your graphic design needs, whether you’re looking to execute on new studio branding to overhauling a social media presence to a crudely drawn (but highly professional) illustration for the fans. We’ve got the design chops to get the job done.

Resource Centre

Free-to-use templates from the Evolve Community team

In an effort to share knowledge with the industry—and especially our fellow community folks in and around games—we’ve built some templates for you to use!

• Social Media Asset Guide [Google Sheets]
• Community Update Checklist [Google Sheets]
• Streaming Guide [Google Doc]
• Meetings – Etiquette & Practices [Google Slides]
• 2024 Social Media Content Calendar [Google Sheets]