by Tom Ohle | Aug 13, 2009 | PR
Frustration is a natural byproduct of a modern life — for a lot of us human existence in the 21st century is just an endless, stressful race to the top, and we’re bound to slip over the edge into complete batshit insanity once in a while. With so much...
by Staff | May 10, 2009 | PR, PR Pro Tips
Check out Part 1 if you haven’t yet. It’s full of sharp insight into this whole social media thing and how it’s changed the way companies interact with consumers. But the fun doesn’t end there, oh no. Three more luminaries have tossed their...
by Tom Ohle | Apr 29, 2009 | PR
Nonsensical headlines aside, I thought this piece by Abbey Klaassen over at Ad Age was an interesting read. She notes: While those numbers are important, the breathless reports have not accounted for what people do after they sign up for a Twitter account. Creating a...
by Staff | Apr 28, 2009 | PR
I get it, social networks are all the rage (see my roundtable post coming soon.) But as with all formal business, why would you leave something to chance? With the unreliability of the ever-growing Twitter, is it really fair to assume that I’m going to get your...
by Staff | Apr 28, 2009 | PR, PR Pro Tips
This site isn’t just going to be about pretty people talking about pretty things, you know. We actually do hope to generate some intelligent discussion on issues that are important to marketers and consumers alike. To get that discussion going we’re going...